Even more Fantastic Plantplastic

Made with recycled and PlantPlastic

At Ecover, we've always been ones to do things a little differently. And although we're anything but superficial, our latest breakthrough proves it’s not just what's on the inside that counts.

Like you, we recognise that plastic packaging is a major problem - not only does it clutter up your home, the plastic is made from petrochemicals – an increasingly scarce resource.

So, we have teamed up with Closed Loop Recycling, who are just as fanatical about plastic as us, to develop bottles that include your kerbside recycled plastic (Post Consumer Resin - PCR) with our very own green plastic (Polyethylene - PE).


The innovative design incorporates 25% PCR and 75% green PE, and we think that is pretty fanplastic!

It does not stop there though. Our limited edition Ocean Plastic Bottle went down a storm, so keep your eyes peeled for our next step in our ocean plastic journey.

Have your say

Do you think manufacturers should take more responsibility with plastic innovation?

All Comments (23)

    • 0
    23. Michele8
    22 days ago

    I like the new more eco plastic bottle of the camomile washing up liquid but the top needs a rethink. I bought it and when I got home it had opened and half the contents were on everything. THAT IS NOT GREEN to waste the contents (and half to throw stuff away cuz it is soaked in detergent - even if it smells nice). Sorry to be negative. Design a firmer top please.

    • 0
    22. linns
    24 days ago

    great,modern,colouful,clean design very effective in the home,no nasties in it but still gets the job done,100% recyclable

    • 0
    21. Jen
    25 days ago

    Looks much better and will stand up to your competitors

    • 0
    20. linns
    26 days ago

    quality products,great smells ,effective in the home ,a little bit more expensive but worth it and recyclable

    • 0
    19. ForeverDancing
    26 days ago

    Any moves that head towards biodegradable plastics will encourage me to buy from the company making such moves....Bravo!
    Hopefully in the no too distant future, we'll not need to recycle plastics, but we'll be able to throw them on the compost heap!!

    • +1
    18. Tammy
    27 days ago

    Wow, I have already bought a new style bottle with recycled plastic - well done guys!!

    • 0
    17. Patsyann
    29 days ago

    I love the new look, and think its great going more green recycling, anything to help the climate.

    • +2
    16. Patsyann
    29 days ago

    I think its great, going more green, and l love the new look.

    • +2
    15. trenny
    29 days ago

    good idea if it attracts new customers and makes it easier for them to see the advantages of using Ecover. recycled plastic is a great plus.

    • 0
    14. Michele10
    29 days ago

    love the new look and the fact your using recycled plastic. IF this encourages people to take a fresh look at the products then its good. All other laundry product companies so why not Ecover. Could you PLEASE put your laundry bleach in container that doesnt matter if it gets wet and make it bigger. Thanks :)

back to top
Page 1 of 3 next
About us - Ecover - Find out more
Discover the Message in our Bottle. Ecover's Pledge is helping to clean up the planet one bottle at a time. Find out how.
Fancy signing up to our newsletter?  You can keep up to date with the latest news, offers and competitions.  Sign up!
Ecover getting nature on your side
© ECOVER 2014 Site designed by 6hm